5 Custom Text Messages Proven to Drive Auction Traffic

Want to know one of the best tools to help you engage with your bidders?

… Custom Text Messages …

Texts are the quickest, easiest and one of the most effective forms of communication for online giving.

Don’t believe me? Let’s look at some stats:

  • In the past year, mobile giving donations have increased by 205%
  • The average donation size for text-to-donate fundraisers is $107
  • 90% of text message reminders are read in 3 minutes
  • 49% of mobile donations pledges came from text links

If you are not using texting to engage with your bidders, you are missing out on HALF of your donation pie!

Interested now?

Great! Let’s get going…


We have provided you with TOP 5 custom templates PROVEN to get you RESULTS.


TEMPLATE 1: Auction Starting Soon

PURPOSE: To welcome your guests to your auction and direct them to your landing page.

TEXT: Hi {%Receiver Name%}, The {%Organization Name%} auction is starting soon. View items now! TXT STOP to stop, HELP for help. STD MSG&DATA rates apply. {%Auction Bypass Login%}


TEMPLATE 2: Make a Donation

PURPOSE: Encourage giving in addition to or in lieu of bidding on auction items.

TEXT: Hi {%Receiver Name%}, You can really help our cause by making a donation to {%Organization Name%}. We truly appreciate your support! {%Donation Page Link%}


TEMPLATE 3: No Bids Alert

PURPOSE: Highlight items that have yet to receive bids. Never let an item go unsold!

TEXT: Hi {%Receiver Name%}, There are still great items with NO BIDS! Check them out now. {%No Bid Items Link%}


TEMPLATE 4: Closing Soon

PURPOSE: Keep your audience informed of your auction closing time to ensure they place all final bids.

TEXT: Hi {%Receiver Name%}, The {%Organization Name%} silent auction will be closing at {%Auction End Time%} Get your final bids in NOW: {%Auction Link%}


TEMPLATE 5: Donation Request for Non-Winners

PURPOSE: Let everyone be a winner even if they lose their bidding war by prompting them to make a cash donation.

TEXT: Hi {%Receiver Name%}, Didn’t win in our silent auction? You can still be a winner tonight by donating in support of {%Organization Name%}, THANK YOU! {%Donation Page Link%}


Like the idea? Want to put it into action? Follow the steps below:

STEP 1: Add your Attendees. You will need their name, phone number and email to schedule the auction starting soon message and pre-register them for your auction.

Here’s how: Make it simple and download our sample file! Enter the bidder information in the relevant fields and import your csv sample file. Please do not rearrange any columns in the sample file as your data will not properly load.

To import: Visit your Auction Dashboard > Live Event Options > Attendees > Choose File > Click Import


Now, to schedule messages, please follow the below steps:

STEP 2: Visit your Auction Dashboard > Auction Options > Text Messages