Why Updating Your Auction Link Matters
A short, memorable auction link helps:
- Make your event easy to find and share
- Build trust with donors through a clean URL
- Reduce confusion and broken links
- Improve marketing and promotion across email, social media, and print materials
Step 1: Log In to Your Auction Dashboard
- Log in to your auction dashboard.
- Select the event you want to update.
- Go to Event Settings.
Step 2: Open the Auction Link Settings
- Look for “Event URL” or “Auction Link” in your settings menu.
- This section allows you to edit or customize your event’s URL.
Step 3: Edit the Auction Link
- Click Edit or Customize URL.
- Enter your preferred text (e.g.,
springgala2025instead of a random string). - Keep it short, clear, and easy to remember.
Step 4: Save Your Changes
- Click Save or Update Link.
- Your new auction link will take effect immediately.
- Anyone visiting the old link will typically be redirected to the updated one (depending on platform settings).
Step 5: Test the New Link
- Open the new URL in a browser to confirm it works.
- Check for proper formatting, branding, and event details.
Step 6: Update Your Marketing Materials
- Replace the old URL anywhere it’s been shared, including:
- Emails and newsletters
- Social media posts
- Flyers and print materials
- QR codes and signage
Consistent, clean links help donors easily find your auction.
Pro Tips for a Strong Auction Link
- Use lowercase letters and no spaces (hyphens are OK).
- Avoid using dates that may become outdated.
- Keep the link short to fit easily in emails and print.
- Test your link on both mobile and desktop.
Related Guides
- Promote Your Auction with an Email Blast
- How to Share Auctions on Social Media
- Auction Page Design Tips
- Test Your Auction in Demo Mode
- How to Enable the Pre-Register Credit Card Option
Frequently Asked Questions
Can I change my auction link after the event starts?
Yes. You can update the link at any time, but be sure to share the new link with your participants.
Will the old link still work after I update it?
In most cases, visitors to the old link are automatically redirected to the new URL. Always test it to be sure.
Can I use my organization’s domain instead?
Yes. You can use your own custom domain or subdomain if your platform allows domain mapping.
What makes a good auction link?
A short, easy-to-read URL using your organization or event name helps donors find and trust your page.
Can I update the link more than once?
Yes. You can update the link multiple times, though it’s best to finalize it early to avoid confusion.
Do I need to notify bidders when I update the link?
Yes. Send an email or message to your participants to ensure they use the correct updated link.
Can I include spaces or special characters in the link?
No. Links should not include spaces or special characters. Use hyphens or simple words instead.
Can I use uppercase letters in the URL?
You can, but lowercase is recommended to avoid confusion and ensure consistency across devices.
Will updating the link affect my auction settings?
No. Changing the link doesn’t affect your auction content, bids, or settings.
Can I track visits to my new auction link?
Yes. If your platform supports analytics or UTM tracking, you can monitor traffic to the updated URL.
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